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We are still several months away from the launch of Apple's next high-end mobile phone, the iPhone 7. But a lot has been written and rumors are born every day that we can hardly confirm before its launch.
This time it was Tim Cook himself talking about the iPhone 7 when he was present on the television show Mad Money. Tim Cook said that the iPhone 7 will be a product liked by everyone, largely because of the new features it will have. Tim said, "We're going to give you things that you won't be able to live and that you don't even know you need. We're incredibly excited about what we're working on. Incredibly excited. We've got great innovations on the way, new iPhones that will encourage you and other people who already have the phone to switch to the new models."
We can speculate about these innovations that Tim Cook talks about, remember the dual front camera, the digital home button or even the elimination of the audio output. Still in the program, the CEO of Apple hinted that the second version of the Apple Watch is coming soon, as there is still a lot to improve.
These statements by Apple's CEO come at a time when the company's results for the first half of this year were known, and which reveal a decrease in profits and invoicing. On the other hand, the iPhone SE is taking its place even though it hasn't brought any innovation. An innovative iPhone 7 could be just what the company needs. Watch the full interview in the following video:

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